About M2 Brands

M2 Brands was founded to help emerging and established brands find their way in the vast sea of products the CPG and Retail. With a need for brands to fine tune their sales and operational strategies, develop meaningful innovation, and make better use of resources, industry growth-leader Mathis Martines launched M2 Brands to provide a retail-insider voice to help products grow sales, loyalty, and stack successes to become category leaders for their retail partners.

Mathis Martines
Founding Partner

With his finger on the pulse of the today’s changing consumer and retailer needs, Mathis has over 15 years of success growing brand engagement and creating sales success stories. His strategic approaches to category and brand management, growth strategy, and marketing, offer a data-centric expertise that helps brands realize short- and long-term opportunities with retailers and consumers alike. He provides innovative sales and marketing solutions that encompass real world scenarios and executable game plans. As a growth pioneer for numerous brands at leading retailers including Kroger, Whole Foods, The Fresh Market, and a founding partner of M2 Brands, Mathis is game-changer for brands. He is focused on stacking successes and building partnerships for brands across the CPG landscape.